Dan's Diatribe

Musings of a Wandering Mind

Reaching Tangible And Intangible Values

As businesses and individuals continue to seek out new avenues to generate profits, and the virtual explosion of a new selling platform, aka – the Internet, “value” continues to evolve accordingly. In this entry, I take a simplistic view to a rather complex topic.

Pre-online consumerism and social ‘media’ gatherings (which by default have become a playground for revenue seekers through advertisements, and targeted product placements), individuals (whom I prefer to call “visionaries”) and businesses generated sales through actual items in return for cash. Vehicles, appliances, homes, and other such tangible items were rather easy to assign a value to their worthiness. Certainly the Cadillacs are worthy of a higher tangible price tag then a Ford Pinto…the differences between the two vehicles are clear and easy to identify. Generally speaking the only intangible purchases being made would have been insurance or association fees. However even these carry some sort of tangible benefit or feature; unfortunately for those who purchased an insurance policy, they may not see that benefit as the value is returned upon the death of the policy holder, which makes it tangible.

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Toronto Takes in a new Tax

After some lengthy legal wrangling, the City of Toronto will now look to pocket some much needed revenue through the taxation of billboards.

Since Toronto has it’s own legislative powers under the City of Toronto Act, 2006, they have the empowerment to add taxes on whatever they deem worthy of taxing (provided they follow the vague rules which govern that ability). Faced with growing debt, staff and Council took aim at the largest target they could find…or rather see: Billboards

To be more precise, the Billboard Tax is actually titled “Third Party Sign Tax”, or rather signs which are owned by someone and displayed in an area not owned by that someone. To add complexities to the bylaw, the City classified signs into 5-distinctive groups.

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Raising Cycling Awareness for the Ladies

It appears that cycling is a man’s domain…something that most probably didn’t even notice. I know I didn’t, and maybe it’s because I don’t ride my bike too often (if at all). But then I happened upon this article outlining the fact that 3 out of 4 cyclists are men.

The writer shares with us that perhaps it is due to lack of supporting resources for mothers to head out on a trip with a baby in hand. Or, perhaps it is because the industry as a whole is geared to the male consumer. An interesting point the writer identifies is that there are no measures in place for taking a new-born baby home from the hospital. Yes, she did have a car seat, but she doesn’t own a car. Certainly one is not anxious to hop on the two-wheeled carriage to head up to the drug store soon after giving birth, and knowing that there is a minimum age for a child to be in a bike trailer, but what does the lady do in the interim? Advantage: men. We don’t have any hindrances preventing us from hopping on a bike minutes after a new baby is added to the family.

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Canada’s Penny Woes

While in New York City, I miss the Canadian Federal 2012 Budget wherein one of the items put forward is to eliminate the Canadian Penny from our coinage system. In laymen’s terms, the Royal Canadian Mint will no longer produce the penny this fall.
The penny can still be used and accepted as currency for all those penny-pinchers out there, but the Government has gone as far to suggest that we give them to charities. My guess would be because they are trying to save the banks from a wave of penny rolls being deposited.
There is a glitch with what the Government is proposing, which as I see it, could be a bit of a money grab for unscrupulous merchants:
According to the budget, if one is paying by cash, then the consumer is to pay either the closer amount to a nickel through rounding up or down, after tax has been added. However, if the customer is paying by cheque or credit card or debit, then the exact total stays the same. Merchants pay for the terminals that they use to process a credit card or debit payment, meaning that merchants could alter pricing to lean in their favour for a higher consumer payment (if in cash), while eliminating the use of debit or credit card machines.
My guess is that we are going to be seeing more of those “Cash Only” signs…especially at smaller businesses.
Someone once said “A penny saved, is a penny earned”; now we’ll be hearing “A penny gained, is a penny earned”